CMF

Portrait and product image-making centred on the orange CMF Phone 2 Pro by Nothing, built through photography and generative processes. Minorstep compresses model and object into a single field of scale: the handset becomes both prop and architecture, its camera modules enlarged until they read as lenses, apertures and machined surfaces rather than familiar phone hardware. A severe low viewpoint gives the portrait a monumental, fashion-led tension, while isolated product frames shift between suspension, foreshortening and extreme optical proximity. Hard white light, brushed metal and saturated orange keep the work legible as product communication, even as perspective and scale push it towards something stranger.

CONTEXT

CMF by Nothing

ROLE

Photographer, Creative Director, Post-production

DISCIPLINE

Photography, Generative AI, Creative Direction

SECTOR

Technology & Consumer Electronics